Tourism marketing for destinations and brands reaching active travellers in the Netherlands and Belgium focused on cycling, ski and outdoor tourism.

A gateway to Dutch & Belgian active travel demand for European destinations.

Two people cycling on a mountain road overlooking a lake with snow-capped mountains in the background, one person skiing on snow-covered slope.
Two people cycling on a mountain road overlooking a lake with snow-capped mountains in the background, one person skiing on snow-covered slope.

Active Travel Marketing in the Benelux

Tourism Marketing for the Benelux Active Travel Market

Media Consult Benelux BV helps international destinations reach high-value active travellers in the Netherlands and Belgium through targeted tourism marketing campaigns.

We focus on cycling tourism, ski tourism, and outdoor travel marketing across Europe.

Media Consult Benelux BV is trusted by leading tourism organisations, sports brands, agencies and accommodations. Selected partner campaigns are showcased in our media section.

Why the Benelux Market Matters

  • Strong outbound cycling tourism culture

  • High demand for ski holidays

  • Year-round outdoor travel behaviour

  • High travel spend and booking intent

Marketing for Tourism Destinations & Sports Brands

We support tourism boards, regions, destinatios and sports brands with targeted campaigns in the Netherlands and Belgium. Our focus:

  • Destination tourism marketing

  • Cycling and bike campaigns

  • Ski tourism marketing

  • Outdoor travel marketing

  • Event promotion

Tourism Marketing Channels

Print Media
Trusted editorial platforms for long-term destination and brand awareness.

Digital Campaigns
Targeted reach during inspiration and booking phases.

Augmented Reality
Immersive storytelling and increased UX

Event Marketing
Live activations connecting audiences with destinations and sports brands.

Active Travellers in the Benelux

Our audience consists of travellers planning active holidays. A popular target group for for cycling, ski, winter, hiking and outdoor trips with high travel intent and strong spending behaviour.

They are not passive consumers — they book and travel.

Your Gateway to the Benelux Active Travel Market

We help international destinations convert active travel demand into real visits from the Netherlands and Belgium. For sports brands we have all in place for product placement, reviews and increase brand awareness.

Visual overview of all offerings of Media Consult Benelux BV
Visual overview of all offerings of Media Consult Benelux BV